Understanding McLuhan/Understanding McLuhan (1996)(Voyager)[Mac-PC].iso/pc/mcluhan.dxr/05698_Field_OMZI T18.txt

Text File | 1996-04-10 | 653b | 14 lines

astrophysicist’s treatise would be accessible to the
general public. So it’s taken a long time for people
to really understand what he meant when he’s
paraphrasing Bacon, for example. I mean, who
knows these things?

So how does he sound to people? He sounds a little
off the wall. He doesn’t make clear, immediate
sense. He used to say, “Beware clarity. A man
speaking to you in clear language is clearly using
obsolete ideas.” Well, that threw people off. People
said, “Well, what do you mean? We love clarity.”
The other thing was that the world was in love with
specialism. They were telling their kids to be